Hi, welcome 👋
I'm Joost MF Liebregts, a designer, maker and inventor at the intersection of people, design and technology. I believe we're at our best when we decide things together.
What I keep coming back to is this: real change only holds when the people it's for own it. So I build new systems that surface the wisdom already in a group, prototyping together with the people it's for, with conversations, session formats and tools. AI is one of the newest materials I work with. I facilitate, I coach, I build. I share that practice openly in the Social AI Field Guide.

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What I've been exploring recently
Latest
Field Note • 2026-03-25
The other side of the hill
Sitting alone in a campervan, I realize that the ease of creation is suffocating my connection to the world outside.
AIDesirable DifficultyTechnologyVulnerabilityPersonal Growth
Read more →Field Note
The Systems Thinker Trap: when thinking becomes more important than beginning
In the chaos of creation, I found myself building elaborate systems while avoiding the real work that mattered.
Topic explorationAI
Field Note
Why I use AI for real conversations.
Tears in my eyes, I realized that technology could unlock a deeper dialogue with myself—and perhaps with each other.
AISociety
Field Note
AI connected my workshop to my work
The moment I realized my workshop and my work were reflections of the same core values was truly transformative.
OptimismPersonal Growth